Can industry leaders go beyond their product, to provide value as a patient-centered organization? Can they add value to the evolving health care system and patient movement ? if the answer is yes to the above questions, what would that look like? Continue Reading…
I have had a lot of inquires about Linkedin lately, especially as it relates to the Linkedin endorsements, skills and expertise. There is such a buzz around endorsements and not the one I think Linkedin had intended.
So what is the fuss? Continue Reading…
Crowdrise, crowdfunding site
The number of crowdfunding sites seems to have significantly grown over the past few years. Furthermore, crowdfunding sites have gained exceptional attention in North America as a result of the US Jumpstart Our Business Start-ups (JOBS) Act in support of entrepreneurship and small business growth. The USA JOBS Act is designed to encourage small business and startup funding by easing federal regulations and allowing individuals to become investors. Crowdfunding has also become popular in the UK, Canada and Australia. Continue Reading…
SlideShare can increase your social media profile and traffic and this is how.
SlideShare has 60+ million monthly visitors and 130 million pageviews and is amongst the most visited 200 websites. As a result, SlideShare is not a stranger to social media practitioners however it is sometimes overlooked as a content development platform Continue Reading…
Is there a match with global supply chain and social media? I say “Absolutely!” However, for many in the supply chain space, there seems to be some hesitation. Continue Reading…
I believe health care consumers do far more than just consume. In a recent post I introduced the term COMsumers and their COM habits. In this post I am going to demonstrate how health care consumers exhibits all 8 COMsumer habits: Continue Reading…
Sally Okun, Patients Like Me
One of my key learnings about PatientsLikeMe was that it is indeed a hub for patient collaboration. It was a pure pleasure to have an opportunity to interview Sally Okun of PatientsLikeMe; an organization I have respected for a number of years. Continue Reading…
Colleen Young, Founder of HCSMCA and Engagement, Community Manager of Canadian Virtual Hospice
Under the umbrella of socializing and enabling health care, I recently had the opportunity to interview Colleen Young, Founder of Healthcare Social Media Canada and Engagement & Community Manager of the Canadian Virtual Hospice. The topic was: “What is the social activity in the health care space Continue Reading…
Todays consumer habits suggest they no longer just consumes. In fact we should no longer call them consumers. Here’s why. Continue Reading…
I had the wonderful opportunity to interview successful business leaders across the sectors on social media on my radio talk show. I asked all of my guests to end the interview with sharing their social media pearl ie their key message. I have summarized those pearls. Continue Reading…
I recently attended (well listened-in) to the Medicine 2.0 conference.
I found the Patient Bloggers Panel was one of the most memorable sessions of the conference. Why? It was a reminder of the human-side of Healthcare. Continue Reading…
Rise of the patient? Rise of the consumer?What exciting times we are living in. Well I guess it depends on what side of the table you happen to be sitting but I think it exciting regardless. It is fair to say marketing as we know it has radically changed. Continue Reading…
I am back from a week of inspiring speakers, great content, meeting wonderful people and people telling their storyy. I was at the Content Marketing World conference in Ohio. One of my favorite bloggers and speaker, Marcus Sheridan (TheSalesLion) shared his story. Although, I had heard his story before, it has never lost its message on me. Why? Because it is his, he is passionate about telling it and it has impact. Continue Reading…
I did do a segment on internet radio on this topic but I thought a complementary post is in order. Like any major change in an organization, it starts at the very top i.e. The CEO. Continue Reading…
In this newsclip Sidneyeve Matrix shares how mobile devices ie smart phones are changing the way we view education. I found this clip thought provoking.Similar to how the customer – supplier relationship has changed with the advent of social media and mobile devices, so has the roles in education. Continue Reading…
Why have I decided to talk about QR code blunders?Well, I was riding the subway train recently and saw a QR Code (Quick Response Code) on the highest point on the wall. I tried to scan it and realized I looked like a drunken sailor waving aimlessly in a moving cart. Why on earth would you put it in such a location?! Really. A definite QR code blunder! Continue Reading…
Lets talk about the content in social media. There are so many debates on whether content is king; Or it is distribution? Or is it context? Why are we investing so much energy deciding the royalty status? Really? What is a given, is that content needs to be good and without it your may as well pack up shop. So lets go beyond the royalty status in this blog and discuss what content drives business value in this social environment we are living in today. Continue Reading…
With so many of us chatting on the social web, I wonder how many think about whether this chatter is helping people getting them to where they want to go from a business perspective. Clearly many use the social tools to “just have a conversation” i.e. more recreational in nature. However many use the tools to show another side of their business with the hope of building relationships and generating leads. Continue Reading…
A revolution is happening right now and women are leading the charge.
Professional woman are returning home to take care of their family and building successful businesses like we have never seen before. While the debate continues on whether we should call these successful ladies mompreneurs or entrepreneurs, what is not in dispute is the caliber of many of these successful business women ~ not homemakers, yes business women. Continue Reading…
Tools! I have found that my network is composed of people who are either in the “know” or haven’t a clue what I am talking about when I mention “social media tools”. For those who look at me not to sure where I am going with that comment and brace for the worse (really!), I start naming a few. Sometimes a light goes on and other times there is this “deafening silence” LOL! So it is so fitting to have a iradio show and blog that is dedicated to “Tools”! This is for you my friends! Continue Reading…
That’s right I just “urbanized” both David Bradfield and Sean Moffitt’s wonderful definition of social brands: Earned Wicked Wiki-brands.
Business owners and leaders thinking about making a splash in the social arena – don’t. Continue Reading…
“I want this; I want that; I want this, this and this. And I want it now!”
Does that remind you of a time and a year? Those terrible twos? Actually, it may sound like a toddler that is 2-years old but it is not. It is us! We are the consumer and we have become more demanding than ever. Continue Reading…
Episode 1 of the Social Media Pearls Internet radio show discussed, “What is social media?” from a Subscriber’s perspective (link to show). I certainly had a few ”Ah ha” moments.
In the video-clip below, I share an overview of the show. Continue Reading…
First, Are you asking the following questions: “What is social media curation?” and “How does it add value?” Are you like many business owners trying to get your head around curation and the associated benefits? Well I have come to realize, you are not alone!
In an earlier post I defined curation. In this post I would like us to revisit that definition and share how value can be gained by demonstrating how to curate your social media content with Scoop.it. Continue Reading…
I booked-marked this video clip for sometime.
Not only do I think it is inspiring but it certainly broke ground on building a virtual community when the concept was somewhat embryonic. Continue Reading…
“Google Plus Social Integration is the game” ~ Well I know that title has some people going! 
I have stopped counting how many times I have been in discussions with people who have said they don’t like Google Plus as a social network or believe it is just a fad. What is eye-opening is that when I ask them, “Have you actually used it?” The answer has been “ Well I went on and came off after a day or two ”. How can you possibly make an objective evaluation without really testing the environment? Continue Reading…
Some time ago, I asked my network:
“How would you describe the culture of the big three social networks?”
I was both amused and intrigued by the responses. I thought I would share them today in this post. Here are the highlights with some editorial license on my part of course. Continue Reading…
I continue to hear stories about employers demanding access to employee Facebook profiles -who then have to “suffer” the consequence. More recently I saw this cartoon and thought I would post it on my Facebook page to see what the general thinking was on the topic. By all means, check it out. Generally speaking, the comments are very much aligned to my own. Continue Reading…
Spring cleaning and personal branding. Not a usual combination but it should be. It is that time of year; Spring cleaning! The time of year when you spruce up the old and bring in the new. Please Spring clean your user-profiles and maintain your personal brand. Continue Reading…
As part of my niche social network series, today I am going to cast a light on social networks for pets! Yes, that’s right, social media networks for Pets-Lovers, Owners and their pets. With over 170 million dog and cat owners in North America alone, there is clearly a strong social community centered around pets. Continue Reading…
Last month I shared 40+ networks that you could consider depending on your niche or interests. As part of my commitment to this community, I shared that I will expand on this list throughout 2012. So here is the first addition to that build! The topic- Curation!
I thought I would focus on curation because a) I have a favorite site and b) there has been a lot of “press” on Pinterest as a curation tool and as a result I thought the timing was right. However before I list the sites let’s talk curation. Continue Reading…
