24+ Crowdfunding Sites For Your Crowdfunding Campaign
The number of crowdfunding sites seems to have significantly grown over the past few years. Furthermore, crowdfunding sites have gained exceptional attention in North America as a result of the US Jumpstart Our Business Start-ups (JOBS) Act in support of entrepreneurship and small business growth. The USA JOBS Act is designed to encourage small business and startup funding by easing federal regulations and allowing individuals to become investors. Crowdfunding has also become popular in the UK, Canada and Australia.
So What is Crowdfunding?
The concept of crowdfunding is not new [as shown by the infograph below], however recently, it has gained exceptional momentum due to the social aspects of raising funds. Instead of traditional investors, ideas or causes are funded by the general public. Crowdfunding is the practice of funding a cause, idea, project, business or venture by raising money from a large number of people . Today, these funds are typically raised via the Internet on crowdfunding sites. Crowdfunding has become a major catalyst in shifting the way small businesses source capital.
Crowdfunding profile and Campaign
Today there are a number of crowdfunding sites where you can submit your “pitch” in order to raise funds or donations. This is achieved by creating a profile on a crowdfunding site. The profile describes your idea, project or cause. Needless-to-say, the description must have good engaging content. When implementing a crowdfunding campaign, it is recommended that you:
- Do your homework with lots of upfront planning
- Ready your supporters by letting them know your intent.
- Create your pitch with engaging content; also think about a 2mins video to support your pitch
- Leverage your entire network across the social and email distribution channels.
- Keep your audience engaged with updates and achievements in relation to your goal(s)
- Deliver on your promise
Attracting Investors/Audience on Crowdfunding Sites
When on these sites, your focus is pretty clear i.e. to raise funds. To succeed, your message, product, service or cause must be compelling and resonate with potential donors and/or investors. As a result, the purpose, value and rationale of your idea or project are crucial in order to build that following and ultimately, to attract those investors. Generally, each campaign has a goal where a target amount of money is to be raised, within a fixed number of days. Once the project is launched, the count-down begins and the associated funds raised are made visible. Generally, the most successful projects receive about 25-40% of their revenue from their first, second and third degree of connections in their network. This could include friends, family, co-workers and other social connections. Once the campaign gains traction, new consumers start to take note to support the campaign. It is thought that there are three main reasons why new consumers engage, namely:
- They connect to the overall purpose of the campaign
- They connect to a tangible aspect of the campaign like the rewards
- They connect to the creative display of the campaign’s presentation
Selecting Crowdfunding sites
As well as doing your homework as it relates to your pitch, it is also important to conduct your due diligence as it relates to the crowdfunding sites. There are associations that conduct crowdfunding site reviews that you may want to reference as part of your homework. As part of your assessment of crowdfunding sites, it is important to:
- Evaluate the site’s investors~ ascertain the sites reputation in the industry
- Evaluate the membership of the site ~ determine the quality of the projects on the site
- Check the security of the transactions
- Ensure you understand the legal documentation of the site
Below, I have listed over 20 crowdfunding sites. Some sites have free memberships, only charging for transactional fees. Others require that you reach your goal and take a percentage of the funds raised. Some crowdfunding sites, such as Kickstarter, have an all-or-nothing philosophy i.e. if you don’t reach your goal, you don’t get any of the money raised. Others, like Rockethub, allow you to keep whatever you raise even if you don’t reach your goal. Hence the need to really do your home work prior to selecting.
We certainly live in exciting times! It is predicted that crowdfunding and crowdfunding sites will explode this year. I mean, Kickstarter topped $300million in pledges last year!  Whether it does or not, this form of funding certainly provides a means for raising funds outside the traditional channels.
Have you run a crowdfunding campaign? Or are you thinking about it?
Thank you for indulging in my scripts!
 Crowdfunding sites reviews [Crowdfunding Review site]
 Kickstarter pledges tops 300 million in 2012 [Mashable]
 Tips for picking the right crowdfunding platform [Forbes]
CrowdFunding Sites and Tools
33needs is a crowdfunding platform connecting social entrepreneurs to investors. The ventures listed on 33needs fall under categories such as, The Planet, Health, Sustainable Food, Education, Community, and Opportunity. Ventures are selected via application, which is found on the 33needs homepage. Unfortunately, you cannot view the site or its information without sharing your email address and making a commitment to share personal info to verify the above.
Human race has the thirst of raising money for their dreams, charities, events, business ideas and projects.
appbackr is a wholesale marketplace for applications. App developers find wholesale buyers to fund applications and drive sales.
The small business crowdfunding platform by Arctic Island enables capital raising using both Title II 506c-D and Title III crowdfunding private placements pursuant to the JOBS Act.
Bringing finance and investing to the entrepreneurs, businesses and investors that deserve it
Causes is built to create change. If you've ever thought about organizing a boycott, creating a petition, or raising money for a good cause, cause.com can help you do just that. Currently they have had 153million people used the site; 1 billion actions taken with over 142 countries involved.
A leader in equity-based crowdfunding, CircleUp focuses on angel investments in consumer products companies.
Brazilian site; Language Portuguese
The Finance Collective (or Crowdfunding ) was born from the roots of innovative Crowdsourcing , in which intelligence and knowledge propagated by Internet users are used to develop technologies, content creation and new solutions. Following this logic, Financing Collective aims to raise funds for projects in several areas, with the collaboration of Internet users and organizations.
Business finance, online investing, crowdfunding for equity : Raise business finance through Crowdcube, the world's first equity crowdfunding platform, online investing just got easier
Crowdfunding for Startup Businesses. Help launch awesome companies with pledges and commitments.
PleaseFund.Us - A crowdfunding website for creative and social ideas. Raise money now through crowd financing on PleaseFund.Us!
Crowdfunding news and information from around the world and a searchable directory of crowd funding web sites.
Mashable named CrowdRise something like “the best place to raise money online for your favorite causes.” CrowdRise is one of the fastest growing online fundraising websites. Crowdrise is an Online fundraising Site for Charity. Fundraise online for event fundraisers and charity fundraising campaigns using online fundraising pages and easy fundraising ideas. Crowdrise is entirely free to use. You can create as many fundraisers as you want.
Crowdsourcing.org is the leading source of crowdsourcing and crowdfunding information, insight and research. Featuring thousands of examples and detailed profiles of over 2,000 crowdsourcing and crowdfunding sites.
Crowdtilt allows you to easily pool money with your group of friends. Crowdt:It is in partnership with reddit. How it works>
Step 1. Simply give a brief description, add a pic, and set the amount needed to tilt.
Step 2. Send/Post/Tweet and instantly start building funds and excitement for the objective.
Step 3. If the campaign tilts, the cards are charged, and you get the funds via direct deposit.
Earlyshares is an Equity CrowdFunding Platform Crowd Funding American Small Businesses
Use EquityNet's equity crowdfunding platform, angel investor network, and business plan software to produce a winning business plan and get funding quickly.
FunderHut is a community-oriented crowdfunding platform that lets you develop, fund, and discuss projects that benefit you, your family, and your community. The Community Wishlist adds a new, social side to crowdfunding where members can submit, vote, and discuss what they want to see in their own respective communities. If it's a popular wish, the submitter can turn it into a real, fundraising project with the click of a button.
Gambitious is the first professional crowdfunding platform exclusively dedicated to the games industry. We are here to help independent game developers and even publishers reach the widest audience with their proposals and to attract the funding they need to complete the project and to bring it to market.
GiveForward pages empower friends and family to send love and financial support to patients as they navigate a medical crisis. Start a GiveForward page today and ease the burden of your loved one's out-of-pocket medical expenses. GiveForward provides free, personal fundraising websites to raise money online for loved ones in need
Launched on May 10, 2010, GoFundMe is a do-it-yourself online fundraising service that has helped thousands of people raise millions of dollars in online donations for the fundraising ideas that matter to them most. GoFundMe allows regular people to accomplish extraordinary things with easy-to-use personal donation websites. From exciting life events like weddings & graduations to challenging circumstances like accidents & illnesses, the GoFundMe fundraising software remains one of the best ways to raise money online.
How to raise money online? Start online fundraising with your personal fundraising website. Fundraise for yourself, friends & family, causes, projects, nonprofits & more. Creating a fundraising donation website is easy, fast & free.
Grow Venture Community (Grow VC) by Grow VC Group, is the first global, transparent, community-based platform dedicated to entrepreneurs and investors. Grow VC enables great ideas and great teams to get visibility with the right investing audience, funding and support earlier. Grow VC is more than crowd funding, it’s a nurturing ecosystem where entrepreneurs can connect with experts, funders, team members, new customers and partners to realize their ideas. Grow VC can help startups companies to build their teams and secure initial funding of up to 1M USD.
Securities offered through ARI Financial Services, Inc. member FINRA/SIPC. ARI Financial Services and Healthfundr, Inc. are not affiliated. Risk Disclosure: Any investor who intends to utilize this website must be an accredited investor.